Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

Explore key Q3 2025 Roblox earnings insights—user, revenue, and creator growth, risks, and future strategy in gaming.

Even though there are literally 40 million games on Roblox, it’s fair to say that some are definitely better than others. One of the most popular and arguably one of the best is an action experience ...

Luck is a critical factor in Plants Vs Brainrots gameplay because it determines the spawn rate of characters. The more the luck, the higher the chances of rare and larger Brainrots appearing on the ...

67 is among the most coveted Brainrots in Plants Vs Brainrots. Its design features two characters, a red 6 and a yellow 7, standing next to each other, with the red one holding its partner by its neck ...