CTV never fit cleanly into campaign models built for RTB-based trading. Whether agentic AI can simplify CTV for publishers ...

Candidates are blanketing the airwaves to convince voters they should be the one to run California. They keep returning to a ...

Turn AI into a strategic ad partner with prompts that help reveal buyer emotions, high-intent audiences, and objections.

Egypt’s ad tech market is racing to catch up on AI, CTV, and retail media while still shackled by weak planning, fragmented ...

🎬 Want to turn a single image into a full cinematic ad? In this video, I’ll walk you through how to create high-quality, ...

The sheer cognitive dissonance—hearing a song so deeply human, so personal and reflective, used to advertise a chatbot—was ...

As the Q4 earnings season wraps, let’s dig into this quarter’s best and worst performers in the advertising & marketing ...

Brave handles hundreds of millions of daily queries based on widespread adoption, according to JP Schmetz, chief of ads for ...

Online advertising is bad for users, publishers, and even advertisers. The only beneficiaries are the Big Tech platforms. We’re doing something about it.

Will buying and selling AI agents really talk with each other? The battle of the agentic AI agents is only beginning.

Apple has released preview documentation for its new Ads Platform API, outlining a transition away from the existing Campaign ...

Advertising‑funded streaming is gaining significant momentum across Europe, with a new industry report highlighting the ...