Word of mouth is the best marketing.” But when you try to engineer it, it rarely clicks. You set up a referral bonus, send ...

Meta says it's made improvements to its ad retrieval architecture, which could help businesses better reach their audiences.

I'm on a mission to review 1,000 marketing software tools and share my findings with over 100,000 small business owners ...

If you find managing your email annoying, it might be time to switch to another client. Be more productive with one of the top email apps we've tested. I've been testing PC and mobile software for ...

AI marketing buzzwords—terms such as “agentic” and “human in the loop”—get thrown around a lot, but here is how brands can cut through the jargon.