How do you color match? Helen recommends matching your face in a few different spots. "I like to swipe onto the jawline as well as the forehead because most people have different depths on their face, ...

A new generation has found a high-tech way to embrace a fashion rule that first boomed in popularity in the 1980s—color analysis. For decades, trained consultants have worked with clients to help them ...

"Undertones speak to the overall warmth or coolness of your skin tone," Helen says. "Undertones are generally referred to as cool/pink, warm/golden/yellow or balanced/neutral. Skin tone is more about ...