The search funnel is shrinking in the generative AI boom and Google is making changes to keep apace.
Learn how Google Ads custom segments target people by recent searches and site visits so you reach the right audience more ...
Your next customer might not Google you or search for you on LinkedIn. They might ask ChatGPT, Perplexity or Claude instead.
Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new ...
Google’s AI Overview has somehow successfully managed to get people to be less engaged with search results, clicking through ...
If you’ve Googled anything lately, you’ve probably noticed more AI-generated content, more ads and more anecdotal advice from ...
Google’s new Preferred Sources feature lets you customize your news search results so trusted outlets, like News 9, appear ...
Google search scam alert: fake customer service numbers can give scammers remote control of your phone. Learn how to spot ...
Learn how to view metrics for specific creative assets in Meta and think through testing strategies including what you can ...
Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...
At Google I/O in May, the company announced its intention to bring conversational shopping to AI Mode. According to Google, ...
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