The Kyligence Zen intelligent metrics platform, now generally available, addresses the problem of inconsistent data metrics throughout an organization that can hinder data analysis initiatives.

At issue: You don’t know where some dangers lurk unless you look for them. Action plan: Develop a regular program of metrics, and find an interesting way to present them to the CIO. I spent the past ...

One of the important things that can be gleaned from testing generative AI is that metrics alone, though they can be ...

With a growing demand for new streaming viewer metrics, iSpot.tv -- which already is seeing steadily increasing business in linear TV measurement -- is unveiling a separate streaming system. The ...

Global technology company Brand Metrics, which works with publishers to demonstrate the effectiveness of digital advertising, has developed a pioneering partnership with music video streaming service ...