Consumer behaviour refers to how individuals, groups, and organizations select, buy, consume, and dispose of products, services, time, and ideas, to satisfy their needs and desires. This behaviour is ...

This is a preview. Log in through your library . Abstract A theory of consumer behaviour is proposed which differs from the conventional approach. Flexible prices are introduced for goods as a measure ...

This is a preview. Log in through your library . Abstract I. The state of affairs, 507.--II. The deficiency of the Complete Ordering Axiom, 508.--III. Redefinition of preference and the choice ...

Economists and psychologists work together to understand how human behavior impacts people's decision-making in the marketplace.

An insight into the economic aspects of consumer behavior allows small businesses to leverage limited marketing resources by improving predictions of how consumers will react to marketing strategies.

The Omani market now stands at an important point where adopting this science can lead to smarter and more realistic ...

Over recent years, consumer behavior has been an evolving journey; and there is yet another twist in the road, shaped by economic pressures and shifting priorities. Entering 2022, global conflict ...

Studies show that flexing one’s muscles may help fight off—or possibly cause—wasteful impulse purchases, and other weird money findings. Here’s a roundup of some recent quirky research findings: For a ...

Accounting procedures may baffle you, and legal statutes may daze you, but if you're like many small-business owners, the one facet of your business that you can comprehend and that sustains your ...