Nike's shift from "Just Do It" to "Why Do It?" reflects America's cultural embrace of hesitation over action, marking a troubling trend in brand messaging.
A Toronto company says it was ordered to remove a Blue Jays-themed art installation near the Rogers Centre last week after it ...
When Big Pharma ties its corporate social responsibility initiatives to patients' needs, too often it veers into theater.
Union Minister Piyush Goyal revealed that ad guru Piyush Pandey conceived the 2014 election slogan Abki Baar Modi Sarkar for Narendra Modi's campaign.
Las Vegas lawyer Glen Lerner alleged that two advertising slogans used by attorney Jeff Davis were too similar to ones Lerner uses.
Instead, it exists as internal wiring. When internal design and external expectation become aligned, then companies perform ...
Real differentiator for market institutions will not be how they comply with regulations, but how meaningfully they ...
How one controversial ad downsized an appetite suppressant company (& not in a good way) Ayds Reducing Plan Candy was a ...
Part of O Canada could become a legal headache for the Alberta government as a New Brunswick business looks to defend its trademark. Earlier this month, Alberta Premier Danielle Smith unveiled six ...
Nvidia CEO Jensen Huang turned his company’s annual artificial intelligence conference into a chance to lavish praise on ...
From Kushtia to Satkhira, Madaripur and Cumilla, enraged BNP activists demanded that the party review its decisions and nominate their preferred leaders instead.
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