Virgin Active is challenging Singapore’s relentless hustle culture with its latest initiative, “Recharge” — a two-week campaign designed to remind people that rest is as essential as a workout.
Even the smartest PPC automation can go off track. Here are four situations where human oversight keeps campaigns efficient ...
This article is brought to you by our exclusive subscriber partnership with our sister title USA Today, and has been written by our American colleagues. It does not necessarily reflect the view of The ...
Marketing automation takes digital contact with customers so much further than en masse generic email sends. Through a series of steps—a workflow—the automation process delivers the right content at ...
Ukrainian intelligence warns of a Russian winter campaign before any peace deal concludes. "Russia is preparing for an active winter campaign" said Vadym Skibitskyi, second in command to Kyrylo ...
Now, with the growing maturity of artificial intelligence (AI) and machine learning, we are seeing the major paid media platforms advocate ever more sophisticated forms of automation that minimise ...
The company brings enterprise-level AI marketing power to every customer, with businesses already achieving up to 20% performance gains through autonomous marketing "Marketing teams today face more ...
As the presidential election campaign enters its final hours, the prevailing emotion among many voters may be simple relief, with opinion polls revealing widespread dissatisfaction with the choice on ...
The company brings enterprise-level AI marketing power to every customer, with businesses already achieving up to 20% performance gains through autonomous marketing ActiveCampaign, a leading ...
This guide describes what the current landscape looks like, and some of the strategies for marketing crypto content in 2025.