In this reply of Garden Center magazine's Fertile Ground Live Event, learn about color theory, shoppable displays, effective endcaps and add-on sales from Rachel Reynolds of Birds Eye Visual ...

The primary focus of visual merchandising is to make a business owner's merchandise and store or event as attractive as possible to entice customers to enter an area, interact with products and make ...

Visual merchandising encompasses the way that you present product to grab the customer's attention. It can be specific promotional displays that introduce a new product or point attention to a ...

LONDON--(BUSINESS WIRE)--Quantzig, a global analytics solutions provider, has announced the completion of their latest article on the top five visual merchandising challenges retail stores must ...

Do you have an eye for attractive displays? How good are you at using colours, patterns, lighting and signage to draw people’s attention and increase sales? Have you tried adding a creative touch to ...

Retail TouchPoints’ 2023 Store Design & Experience Survey found that store design teams are laser-focused on implementing more creative visual merchandising methods (90%) and using technology more ...

Enterprises have learned the hard way that manual processes don't scale. The hope is that digitization can solve that - but that's not always the case. Barb Mosher Zinck shares how Coach's smart use ...

It makes sense that the visual state of a store would affect how much money consumers would spend on purchases, but now we have concrete data to back up these assumptions. Analysis and insights firm ...

Robert A. Unger, a highly respected, innovative store design and visual merchandising executive for five decades at department stores, died Nov. 27 due to heart failure. He was 82. Unger died ...