Upstox, an online stock-trading platform was a late entrant in this category and NEEDED TO DRIVE THE TWIN OBJECTIVES TO DRIVE AWARENESS AND GET MORE USERS TO ENGAGE WITH THE UPSTOX APP as the current ...

The rise of retail trading over the last several years has led to a dramatic increase in the number of trading platforms that provide access to institutional-quality trading tools. However, with so ...

Tiger Global and late Ratan Tata backed Upstox aims to empower retail traders with the launch of its Tick-by-Tick (TBT) Engine, designed to democratize trading access and help traders truly “Trade ...