Upstox, an online stock-trading platform was a late entrant in this category and NEEDED TO DRIVE THE TWIN OBJECTIVES TO DRIVE AWARENESS AND GET MORE USERS TO ENGAGE WITH THE UPSTOX APP as the current ...

Upstox, an app that looks to make financial investing easy, has rolled out a campaign to communicate the same. The campaign consists of two films. One shows a man trying to touch his toes during yoga, ...

Upstox, an online stock-trading platform was a late entrant in the category. With its proposition of 'Start Karke Dekho' (start it out) it needed to demonstrate to the common-man investor that stock ...

Upstox launches a campaign video to showcase its arrival in the insurance distribution sector. The campaign, titled ‘Cut the Kit-Kit’, is a video which adds a humorous touch to the concept of securing ...

Digital stockbroking firm Upstox has raised $25 Mn in its second round of investment from New York-based investor Tiger Global. Upstox cofounder Ravi Kumar claimed the company has been profitable for ...

Recently turned unicorn Upstox has said that it will now allow investors to invest in initial public offerings (IPOs) and open demat account through WhatsApp. The company claims that it will be an ...