New study shows 31% of skincare social media videos being created by kids under age 13. Products in skincare videos studied had an average of 11 potentially irritating active ingredients. Skincare ...

A new study found that popular skincare routines shared on social media platforms like TikTok may put teens and tweens at risk for allergic skin reactions. Doctors worry that the inflammatory response ...

If your tween is asking for a mini beauty fridge, retinol serum, and $40 eye cream (and mine is!), you’re not imagining things. Tween skincare obsession is booming online—and dermatologists are urging ...

As puberty starts earlier, glossy marketing targeting the 12-and-under set has driven tweens’ annual spending on skincare and beauty to $4.7 billion. For families deciphering what’s necessary and what ...

If your tween suddenly melts down over the smallest things, snaps during family time, or refuses routines, it’s easy to think they’ve developed a “bad attitude.” But educational neuroscience expert Dr ...

31% of content creators making skincare videos are under the age of 13. Fact checked by Sarah Scott New study shows 31% of skincare social media videos being created by kids under age 13. Products in ...