Adobe has been teasing a generative AI feature that lets you extend video clips to fit your timeline for nearly a year, and the tool is finally good to go. At NAB 2025, the company also announced AI ...

Generative Extend, powered by the Firefly Video Model, is now generally available with support for 4K and vertical video, transforming editors’ workflows in Premiere Pro with the power to instantly ...

Adobe has launched Generative Extend in Premiere Pro, which uses AI to generate and expand the length of video and audio clips, and AI-powered Media Intelligence for finding specific clips in ...

SAN JOSE—Adobe today announced the official launch of its Generative Extend AI tool for Premiere Pro. The feature—announced at its Adobe Max conference last fall, was originally rolled out in beta for ...

Jason Druss from the Premiere Pro team gave us a look at Adobe’s new Generative Extend feature live on the NAB 2025 show floor. It’s the first generative AI tool built directly into Premiere Pro, ...

Adobe launched video generation capabilities for its Firefly AI platform ahead of its Adobe MAX event on Monday. Starting today, users in a limited beta can sign up to test out Firefly's video ...