Push notification is the new big boy in town! You might already know the basics of how to use them, but crafting push notifications that users actually want to receive is a true art form. Let’s ...

Nowadays, with the ever-changing online landscape, the channels you choose to reach your potential customers are more important than ever. You need to deliver timely content to engage user interests ...

The mobile application industry is one of the biggest in the world; billions of apps are downloaded monthly. The competition in this sphere is truly impressive, and it’s going to become even greater, ...

AI may be getting all the hype and attention right now in SEO, but push notifications remain a proven and effective tool. At RollerAds, we’ve been working with push notifications since 2019, sending ...

Push notifications are the alerts that apps send to your phone or computer even when the apps aren't open. Often appearing at the top or side of your screen, nearly every popular app uses push ...

Any time a company sends a push notification to an iPhone, its application can gather information about the user, including their location, according to security researchers. Meta and TikTok ...

Publishers need to rethink their monetization strategies. As the shift toward privacy takes away the low-hanging fruit of tracking users and selling user data, publishers need to play the long game – ...

I’m deeming this year the year of the push notification solely because of the disaster that was Hawaii’s accidental ballistic missile alert. On this week’s Why’d You Push That Button, Kaitlyn Tiffany ...

Developers on Apple platforms now have a new way to gain insight into push notification performance for their apps. Apple has announced the release of its new push notification delivery monitoring ...