TOKYO -- Elmo has undergone something of a metamorphosis in Japan. Sure, he still has his fuzzy red look, falsetto voice and hearty laugh in Japan's first local production of "Sesame Street." But ...
How do I know? Because I spoke to people who specialize in brands in crisis. Their biggest piece of advice: Get a new Elmo voice. Like, now. "If they were my client I would tell them to hold back the ...
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