DALLAS – After more than 100 years and 23 billion tiny toys, Cracker Jack is no longer adding those traditional surprises to its packages of caramel-coated popcorn. Plano-based Frito Lay, which owns ...
Frito-Lay is taking a crack at improving America’s favorite pastime. The parent company of Cracker Jack (one of baseball’s most iconic snacks in the game) announced on Tuesday that it's added a rookie ...
Cracker Jack is getting a new face for the first time in the beloved snack’s 125-year history. Celebrating women who break down barriers in sports, Cracker Jill is the newest member of Cracker Jack’s ...
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