“If your retention is poor, then nothing else matters.” This statement by Brian Balfour should be front and center in the management discussions of every subscription-based business. Recurring revenue ...

Understanding customer churn is critical to sustaining a healthy business. Knowing how and why customers leave and what can be done to win them back underpins efforts to target new markets and product ...

The report highlights that a significant percentage of churn can be attributed to product-market fit issues or a failure of the product to meet customer expectations. No amount of proactive CS ...

Editor’s note: Investor and entrepreneur David Gardner is founder of Cofounders Capital in Cary and is a regular contributor to WRAL TechWire. When it comes to SaaS company valuation multiples used ...

Customer churn rates are more complicated than they may seem. Today's business environment is characterized by infinite variables and data points, as well as constant change. One-size-fits-all ...

Every business puts the customers first, which means today’s consumers are unequivocally in the driver’s seat. With fewer and fewer incentives to stay loyal, all it takes is one less-than-positive ...

Opinions expressed by Entrepreneur contributors are their own. For just about any growing company in this “as-a-service” world, two of the most important metrics are customer churn and lifetime value.

Opinions expressed by Entrepreneur contributors are their own. Every business puts the customers first, which means today’s consumers are unequivocally in the driver’s seat. With fewer and fewer ...